Account Director – Individual Giving
Kate is a highly experienced project manager and team leader with over 20 years of marketing experience across a broad range of industry sectors.
After spending years on the ‘dark side’ of product and services marketing with AustralianSuper, YarraTrams, Shock Records, Honda, and the ACTU; and even a dalliance in a political office – Kate embraced the opportunity to use her skills for the ‘power of good’ and joined the team at Cancer Council.
For over 9 years Kate was Fundraising Manager at Cancer Council SA, where she drove the organisation through significant periods of fundraising growth achieving over $11m in annual revenue.
Kate’s experience includes face to face, individual giving programs, community fundraising, direct mail, emergency appeals, major gifts, mass participation and peer to peer events, donor renewal and retention programs, bequests and strategic development.
Kate is an all rounder and believes in a strong data led approach to fundraising combined with the power of key donor insights to deliver impactful and effective fundraising outcomes for her clients.