As Australia and New Zealand’s leading full-service fundraising and marketing agency, Donor Republic offers you a comprehensive suite of solutions and services, brought to you by an award-winning team with unparalleled industry experience. From initial planning to final execution, we provide everything you need under one roof to ensure all the vital elements of your fundraising and marketing strategy work together for maximum impact.

Whether it's a high-performing tax appeal, a soul-stirring acquisition campaign, or a finely tuned digital journey, we know what it takes to engage the hearts and minds of donors. Our appeals team includes some of Australia's most talented strategists, copywriters, and designers, who will bring your proposition to life and create compelling campaigns that get optimal results for your investment.

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Peter MacCallum Cancer Foundation

Aiming big with a regular appeal

Peter Mac asked for a three-wave appeal to their best supporter segments. The goal was simple but ambitious: raise more than any previous cash appeal.

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Sourcing content for international charities like Oxfam is a difficult task. For their all-important EOFY campaign, we were tasked to build a compelling fundraising appeal, but without any new base or case study content.

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One of the fundamental drivers for donors to support your organisation is how they feel about and perceive your brand. While logos and taglines are important brand assets, the true essence of a brand is in the heart of your mission and the effectiveness of your impact. We know how to develop and build a distinctive brand for your organisation that supporters and customers will not only trust but come to love.

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The impact of recent lockdowns and social restrictions has exponentially accelerated the growth and importance of digital fundraising. Our dedicated digital team of specialist strategists, copywriters and designers is highly experienced in all aspects of digital fundraising from paid advertising to organic marketing. Whether it's 2 Step to Regular Giving, Gifts in Wills, Cash Appeals, Engagement Journeys, our team have some of the best digital experience in the sector. We work with you across all channels to ensure your digital fundraising achieves the exceptional results you deserve.

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Ronald McDonald House Charities Australia

National digital 2-step acquisition

We were tasked with bringing together Ronald McDonald House Charity’s national office and eight regional chapters, to co-design a number of 2-step campaign concepts that would help generate new RG leads.

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With the costs of acquiring new donors continuing to rise across the sector, there's never been a more important time to ensure you have a solid Donor Care strategy in place. We'll help you get to know the hearts of your supporters, so you can build genuine relationships with them, care for them in ways they value, and gently encourage them towards deeper commitments.

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Baking cakes, reading books, walking over bridges, shaving heads, and more. We love events and peer-to-peer campaigns! Our experience in this area is second-to-none, and the results speak for themselves. Explore some of our inspiring case studies to see how we've helped many of the country's best-loved charities achieve record-breaking revenue through in-person events, virtual events and peer-to-peer campaigns.

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There has been incredible growth in Gifts in Wills in recent years, with Donor Republic at the forefront of this increasingly important area of fundraising in Australia. We help you identify your ideal Gifts in Wills prospects, and create thoughtful programs and campaigns to encourage them to continue their impact into the future by leaving your charity a gift in their will.

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Mid and major donors are a unique group of deeply engaged donors seeking to support systemic long-term change, rather than simply addressing immediate needs. For that reason, it's important that charities communicate and care for these highly generous and financially astute donors in ways that speak effectively to their personal desires and motivations.

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Monthly supporters are the bedrock of all not-for-profit organisations, providing the stability and predictability needed to plan for the future and ensure sustained impact. The Donor Republic team have decades of experience in all areas of regular giving and can help you with strategic planning, proposition development, digital campaigns, mail packs, financial modelling and more.

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At the core of every successful fundraising and marketing campaign is an expertly crafted and skillfully executed strategy. Every strategy we devise for our clients is driven by a deep understanding of the motivations and expectations of supporters, backed by thorough knowledge of the latest fundraising research, and informed by the hard-won wisdom that only comes from decades of experience.

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